Assistant Vice President, Brand & Communications

About BNP Paribas India Solutions:

Established in 2005, BNP Paribas India Solutions is a wholly owned subsidiary of BNP Paribas SA, European Union’s leading bank with an international reach. With delivery centers located in Bengaluru, Chennai and Mumbai, we are a 24×7 global delivery center. India Solutions services three business lines: Corporate and Institutional Banking, Investment Solutions and Retail Banking for BNP Paribas across the Group. Driving innovation and growth, we are harnessing the potential of over 10000 employees, to provide support and develop best-in-class solutions.

About BNP Paribas Group:

 BNP Paribas is the European Union’s leading bank and key player in international banking. It operates in 65 countries and has nearly 185,000 employees, including more than 145,000 in Europe. The Group has key positions in its three main fields of activity: Commercial, Personal Banking & Services for the Group’s commercial & personal banking and several specialised businesses including BNP Paribas Personal Finance and Arval; Investment & Protection Services for savings, investment, and protection solutions; and Corporate & Institutional Banking, focused on corporate and institutional clients. Based on its strong diversified and integrated model, the Group helps all its clients (individuals, community associations, entrepreneurs, SMEs, corporates and institutional clients) to realize their projects through solutions spanning financing, investment, savings and protection insurance. In Europe, BNP Paribas has four domestic markets: Belgium, France, Italy, and Luxembourg. The Group is rolling out its integrated commercial & personal banking model across several Mediterranean countries, Turkey, and Eastern Europe. As a key player in international banking, the Group has leading platforms and business lines in Europe, a strong presence in the Americas as well as a solid and fast-growing business in Asia-Pacific. BNP Paribas has implemented a Corporate Social Responsibility approach in all its activities, enabling it to contribute to the construction of a sustainable future, while ensuring the Group’s performance and stability

Commitment to Diversity and Inclusion

At BNP Paribas, we passionately embrace diversity and are committed to fostering an inclusive workplace where all employees are valued, respected and can bring their authentic selves to work. We prohibit Discrimination and Harassment of any kind and our policies promote equal employment opportunity for all employees and applicants, irrespective of, but not limited to their gender, gender identity, sex, sexual orientation, ethnicity, race, colour, national origin, age, religion, social status, mental or physical disabilities, veteran status etc. As a global Bank, we truly believe that inclusion and diversity of our teams is key to our success in serving our clients and the communities we operate in.

About Business line/Function:

BNP Paribas India Solutions’ Brand & Communications Function is responsible for moulding conversations and dialogues between the Leadership team and their teams and functions. The team also shapes their various social media conversations to ensure we reach out to the right target audience including talent attraction, industry thought leadership and networking. The team also supports the various Committees and leads the CSR Committee within the organization. The team is uniquely positioned in being the bridge between the Executive Committee Members and the Employees.

Job Title:

AVP, 

Date:

Department:

Location:

Chennai

Business Line / Function:

Brand & Communications, BNP Paribas India Solutions

Reports to:

(Direct)

Grade:

(if applicable)

(Functional)

Number of Direct Reports:

Directorship / Registration:

NA

Position Purpose

You will execute communications strategies, campaigns and tactics to enhance BNP Paribas India Solutions’ reputation amongst relevant stakeholders (employees, potential employees, and internal clients), drive initiatives to increase awareness, engagement and employee satisfaction, and support in the maintenance of the intranet for the company

Responsibilities

Main activities/tasks:

• The main task of this role is to share company information with employees through a combination of methods and mediums. By ‘company information’ we mean information regarding the global capability center, as well as relaying key information regarding the company. The main mediums to use are:
• The company Intranet portals (Echonet and SharePoint) to display news and information contents to all employees.
• Support local, entity wide or Territory townhalls
• Create content to motivate employees and build pride of the organization within them.
• Local events to federate and motivate people, such as photos/videos contests, charity or sport events.
• Use digital mediums to display information at strategic places to catch employee’s attention.
• The candidate should create communications by conducting detailed interviews, researching topics, writing and editing articles, designing copy layout, shooting photos or video and producing posters.
• Work with executive and senior leaders to develop and execute communication actions to ensure colleagues are informed and engaged in the business direction and aligned with company  values.
• Collaborate with HR on various employee platforms
• Facilitate or manage corporate events – internal or client visits related.
• Support in Employee Volunteering programme

Profile/competencies:

Education: Corporate Communications/International studies/Journalism

Required level of education: Master’s level – degree or diploma

Specialization: Internal Communications

Experience:

• 10-12 years of communications experience within an organisation of similar size and complexity
• Knowledge of the financial sector would be an advantage
• A proven track record in developing and delivering employee communications campaigns, including measuring and analyzing their impact
• Put communication strategy into practice, you’ll need excellent writing and presentation skills.
• Experience of delivering through others, ideally in a matrix and/ or international environment
• Highly developed interpersonal skills and the ability to deal with people across a wide range of functions and at all levels of the organization

Behavioral competencies required for the position:

Core Skills
• Adaptability
• Organization skills
• Positive Attitude
• Sense of responsibilities and risk
• Team player
• Client Focus

Qualifications

Total length of experience: Minimum 10-12 years
Requested field(s) of experience: Communications
Languages: English (fluency mandatory) 

Technical & Behavioral Competencies

·      Project management skills help the manager plan and execute communications strategies.

·      Experience with communication processes, such as preparing communications plans, internal articles, intranet content, information meetings presentations, as well as videos

Specific Qualifications (if required)

Skills Referential

Behavioural Skills: (Please select up to 4 skills)

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Transversal Skills: (Please select up to 5 skills)

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Other/Specific Qualifications (if required)